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Analytical Tool for Social Media

Published 03/13/2012 and rated Ratingstars3 3 out of 5 stars
by Robyn Valenzuela
What can you use the app for?

Engagor is an application that can help any business or personality monitor their online reputation and popularity through an easy-to-read and powerful dashboard tool. Engagor tracks any mentions on the all of the social media platforms and through web searches and sends all of these mentions to a user's Engagor inbox for their review. Additionally, Engagor has integrated the ability for a user to use a "canned response" to reply to certain mentions that are found online. For example, one could have a response like "Thank you for supporting our product!" to be used for any favorable mentions about their product. Also, Engagor has a ton of analytical tools through its site so users can track their mentions, see how their popularity is doing historically, track Facebook "Likes," or blogging tags, and more.

Engagor screenshot
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What is the history and popularity of the app?

Engagor is a startup based out of Belgium. Presently, they are being used by some pretty big-name brands such as Microsoft, Johnson & Johnson, Volvo, Suzuki and Red Bull. Folke Lemaitre is the CEO and a Co-Founder at Engagor. The company officially launched on October 2, 2011.

What are the differences to other apps?

Engagor is designed and priced primarily for the medium- to large-sized enterprise account. Its user interface is ideal for a consumer relations team of people to manage, since there are so many features and options for one to use. The site is designed well, looks professional and appears to be supported by a solid team. One on one demonstrations of the Engagor product are offered by the Engagor team and live support seemed to be readily available as well. The product is not free or inexpensive with its basic plan starting at $350/ month. So, while this is a feature-packed product it really is only applicable and available to a larger-scale operation who can afford it and really invest the resources into it to get a return on their investment.

How does the web app look and feel to use?

Engagor looks very professional and although there are a ton of features it appears easy enough to operate. The reporting and analytical tools offered were clear and engaging. The site was designed and organized perfectly and the application seems intuitive.

How does the registration process work?

Engagor encourages prospective customers to reach out to them for a demo so the client can determine if this is a product that their organization would like to invest in. Additionally, free trials are available through the site's pricing page. One could setup for a free trial by submitting their name, an account password, an email address and their organization's name. Users could also quickly sign up for a free trial with their Facebook or Twitter accounts.

What does it cost to use the application?

Engagor's pricing plans start at $350/ month. This Basic plan allows an company to track 5 different topics and up to 300,000 mentions per month. Their Standard plan costs $450/ month and tracks 10 topics and 600,000 mentions per month. The Professional package costs $1400/ month and tracks 25 different topics and 1,500,000 mentions per month. Lastly, their Enterprise plan runs $2400/ month and tracks 50 different topics and 3,000,000 mentions per month.

Who would you recommend the application to?

Engagor is recommended for any medium to large enterprise who is looking to monitor and improve their online presence among blogs, websites, reviewers, and social media outlets. There were some mentions that Engagor would soon offer a small business package that was a little less costly. At this time, the application can only be recommended to those larger entities who can afford it. A starting price of $350/ month makes Engagor a bit cost prohibitive for the masses.

  • Engagor dashboard provides a one-stop shop to see the "health" of one's online presence.
  • Historical performances are stored on Engagor for easy to view and comprehend charts and graphs.
  • Canned responses can help users stay connected with the internet while saving time.
  • Engagor tracks among all demographics and languages, providing a global view of one's social media status.

Engagor video

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Engagor pricing

Cheapest plan (per month) : $350.00
Most expensive plan (per month) : $2,400.00




Engagor on Twitter

Link to app information

Company blog